https://halo.wfanet.org/nl-NL(c) 2006 ProcuriosFri, 03 Jul 2026 15:46:13 +0200http://blogs.law.harvard.edu/tech/rssProcurios RSS2 Feed<p>AEA leads development of Spanish cross-media measurement solution</p>https://wfanet.org/knowledge/item/2026/06/08/cross-media-measurement-takes-shape-in-spain-with-mapaFri, 03 Jul 2026 15:46:13 +0200https://wfanet.org/knowledge/item/2026/06/08/cross-media-measurement-takes-shape-in-spain-with-mapa <p><strong>How do markets make the transition to a cross-media measurement system powered by Halo? Matt Green, Director, Global Media and Measurement at the WFA, suggests ways to make it easier.</strong></p>https://wfanet.org/knowledge/item/2026/01/21/how-to-activate-halo-in-your-marketThu, 02 Jul 2026 17:43:37 +0200https://wfanet.org/knowledge/item/2026/01/21/how-to-activate-halo-in-your-market <p><strong>It&rsquo;s time to review the successes of 2025 and look forward to more progress on cross-media measurement in 2026, says Matt Green, Director, Global Media and Measurement at the WFA.</strong></p>https://wfanet.org/knowledge/item/2025/12/19/next-steps-for-halo-and-cross-media-measurement-in-2026Wed, 21 Jan 2026 15:25:14 +0100https://wfanet.org/knowledge/item/2025/12/19/next-steps-for-halo-and-cross-media-measurement-in-2026